How Australian Online Stores Can Win with 2026’s New Ad Landscape
Australian ecommerce has never moved this fast. Platforms are shifting their rules, shopper behaviour is evolving, and ad costs continue to creep upward as more
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Creative Trends That Will Shape Social Ads in 2026
Scroll through any social feed today and you can see marketing’s creative shift happening in real time. Ads no longer look like ads. These performance
How to Get the Best ROI from Performance Max Ads
Google’s Performance Max campaigns are designed to simplify advertising by running across all available channels with a single campaign setup. This includes Search, Display, YouTube,
How to Use LinkedIn Ads for High-Value B2B Leads
LinkedIn has become the go-to platform for B2B lead generation. With more than 1 billion members worldwide and over 14 million in Australia, it offers
Try Before You Buy – Augmented Reality Ads Go Mainstream
Augmented Reality, also known as AR, is no longer reserved for cutting-edge tech companies or futuristic brand campaigns. It has officially gone mainstream. Today, even
Battle of Formats: Reels vs YouTube Shorts vs Google Video Ads
Short-form video has taken over the internet. Whether your customers are browsing Instagram, watching YouTube, or Googling their next purchase, there’s a good chance they’ll
Dynamic Retargeting Ads: How to Personalise for Maximum Conversions
If you’ve ever browsed an online store, clicked away, and then spotted the exact item you were eyeing pop up in your social feed or
Netflix and SELL with Google Ads’ Latest Update!
At Digital Freak in Melbourne, we love to stay ahead of the game, especially when it comes to finding new ways to help small businesses
How to Get the Best Results with SEO-Optimised Google Ads for Small Businesses
In the vast and competitive landscape of online advertising, small businesses often face the challenge of maximising their advertising budget to achieve meaningful results. The
Boost Leads and Sales with the Updated Google Ads Performance Max Guide for Small Businesses
In today’s fast-paced digital landscape, staying ahead in the online advertising game is essential for small businesses aiming to expand their reach and drive performance.
