Online Businesses Need to Get to Know Their Customers – Here’s How

You probably know quite a lot about your employees. At our digital agency in Melbourne, for example, we all know that Karyn doesn’t take enough

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7 Metrics Your Digital Marketing Team Needs to Track in 2023

Metrics are how you measure the performance of your digital marketing strategy – so, without the right metrics, you won’t know if the time and

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SEO Insights – Are Google Algorithms Okay with AI-Generated Content?

Since ChatGPT is still causing storms all over the digital marketing industry (with as many people in favour as there are against this AI tech), we

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The Best Digital Marketing Content for Each Level of the Sales Funnel

We get it – You love your customers; you believe in the value of your business; you want to do what’s right. But you also want sales. With

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4 Tips for a Recession-Proof Digital Marketing Strategy

Australia, like much of the rest of the world, is set to have a tougher 2023. Even though we’re set to weather the global recession a little more

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Why We’re Not Scared of AI and ChatGPT

The last few weeks have been a lot of fun for the digital marketing industry, with a deluge of fearful articles about how content writers, graphic

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