4 Essential Tips for Marketing to Gen Z Known as Gen Z, people born in the mid-1990s to the early 2000s are the up-and-coming generation to focus on when it comes to your digital marketing strategy. That doesn’t mean ignoring Millennials, Gen X, or Boomers, but it’s important to get a grasp on who they […]
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All too often content creation becomes focussed on getting certain keywords in certain places and making sure specific topics are included, to the point where businesses can forget that ultimately, a human being is supposed to read and respond to it. Here’s why you shouldn’t leave the conversation out of content marketing. What is the
Today We’re Teaching You About Creating Conversational Content! Read More »
One of the reasons many businesses come to our digital marketing agency is to improve Google rankings for their website. In this article, our SEO team exploring a number of the most common reasons for a website not ranking and explain how you can go about improving this issue. #1 – Poor Keyword Placement and
#5 Reasons Why Your Website Isn’t Ranking on Google Read More »
When we think of social media marketing, we often focus on Facebook, Instagram and other consumer-focussed platforms, but when it comes to B2B marketing, it’s a mistake to forget about LinkedIn marketing. Here’s an ultimate guide to LinkedIn marketing for your business to help get you started – and make an impact. Step One –
How to Market Your Business on LinkedIn Read More »
Blogging is one of the most popular content marketing tools you’ll find in a well-rounded digital marketing strategy, and it’s not hard to see why. Consumers – both private individuals and businesses – love using the internet for research, and blogging is the easiest way to get detailed, interesting, and engaging information about your products
Our How-To Guide To All the Basics of Blogging Read More »
Social media has become a powerful pillar in digital marketing, with the platforms becoming more feature-rich and practical every year for small and large business alike. Rather than using these platforms just to keep in touch with friends and family, people are using them to look for local businesses and services, find specialists and interact
Optimise for Search to Get the Most Out of Social Media Marketing Read More »
Looking for ways to make your emails more interesting and more engaging to your target audience? Interactive features are a great way to achieve these goals, and has quickly become the must-have trend of the year. It’s not only a great way of getting people to open your emails and use the content, it’s also
4 Interactive Elements That Increase Email Engagement Read More »
In recent years, Facebook has become a powerhouse of social media marketing features, making it one of the best places to advertise your business online. With 2.6 billion active users each month alone and 60 million active business pages, it’s the biggest social network in the world. The platform is constantly evolving and upgrading to
A Guide to the Newest Facebook Marketing Features Read More »
At Digital Freak, we’ve always stood by email marketing – the oldest and still one of the most rewarding and functional ways to connect with customers. This medium has really come to the fore during the COVID-19 pandemic, providing an effective way to share important information in a regular, readable and enticing format. In fact,
Onward and Upward with Effective Email Marketing Read More »
Email marketing is at the top of the food chain, with research showing that for every US$1 spent, businesses got an average of US$42 back. For ecommerce businesses, email is the backbone of a successful digital marketing strategy, whether you’re promoting a sale or new products, helping your customers track their purchases, managing customer service
Simple Ecommerce Marketing Tips for High-Impact Emails Read More »
