PPC - Digital Freak

Terms and Conditions – PPC

Digital Freak will carry out the services set out in the proposal on the terms and conditions provided here under and the client has read and agrees to the Terms and Conditions.
The price for the services shall be that set out in the proposal. Any variation or additional works shall attract a further charge as directed by the client in writing and only if approved by the client in advance.
The proposal is valid for 30 days.
Digital Freak’s management fee for SEM services are billed on a monthly basis. The delivery of any SEM service will commence only after necessary approval has been received from the client, not upon receipt of payment.
Payment of advertisement spend to Google Ads and Bing Ads is the responsibility of the client. It is not the responsibility of Digital Freak to set up, edit, fix or cancel any advertisement spend on these third-party websites unless otherwise agreed upon in writing.
The setup fee of an advertisement account with Digital Freak includes all technical elements including conversion tracking, linking to Google Analytics as well as the creation of the campaigns, ad groups, keyword lists and adverts. Technical elements cannot be completed without the client providing access to necessary digital assets.
Once created, Digital Freak will provide the client with all elements of the campaigns for approval. Explicit approval of all campaign components is required prior to any campaign being switched live.
SEM services from Digital Freak are designed to increase the overall percentage of website traffic originating from paid sources on a month-to-month basis. Data for this key metric is provided on a weekly and monthly basis.
SEM services from Digital Freak are not designed as standalone sales tactics and are intended to drive traffic into the start of a sales funnel such as a website landing page. Digital Freak is not responsible for the capacity of the end URL page in generating ongoing leads unless Digital Freak has also additionally provided on-page development services.
Success of Digital Freak’s SEM services are compared to industry data from 2018, released by Google Ads. Data for these key metrics are provided on a weekly and monthly basis.
Access to our analytics app is provided to the client for optimal transparency.
Access to required technical information and logins for accounts to fulfil the requirements of the scope may impact the delivery of the service reporting. If Digital Freak does not have the ability to access website traffic data through Google Analytics or equivalent, ongoing reporting will include only limited information.
Any legal titles and ownership of property are assumed to be held by the client unless Digital Freak is advised otherwise. It is the client’s responsibility to ensure any permits or permissions required to access and carry out the services are given, in writing, to Digital Freak by the legal owner of the property prior to services commencing.
The client warrants that the project or property is not in breach of any applicable codes, ordinances or other government regulations. All due care has been taken by Digital Freak to ensure the information has been obtained from reliable sources, however, Digital Freak can neither guarantee nor be responsible for the accuracy of the information provided by the aforementioned sources.
Digital Freak shall not be liable for any loss or damage caused in accessing the client technical information beyond the reasonable control of Digital Freak.
Digital Freak shall be under no liability to the client for any indirect loss and/or expense (including loss of profit) suffered by the client arising out of a breach by Digital Freak of this agreement, other than refunds noted within it.
In the event of any breach of this agreement by Digital Freak, the remedies of the client shall be limited to damages. Under no circumstances shall the liability of Digital Freak exceed the price of the services.
Digital Freak will not be liable for any failure or delay caused by force majeure, natural disaster or any other delay outside the control of Digital Freak.
All accounts are to be paid in full at the start of each monthly billing cycle as per the terms of the proposal unless other arrangements have been made prior to commencing. Our standard payment terms are settlement in full within 14 days.
To cancel your Digital Freak SEM service, contact your account manager 5 working days before your next monthly bill is due for free cancellation. Last-minute cancellations may incur a 25% penalty fee of your monthly service cost.
In the event, payment is not received within 30 days of the original due date (as shown on the invoice), all ad campaigns will be paused. They will be reactivated upon receipt of payment.
In the event, payment is not received within 60 days of the original due date (as shown on the invoice), the client may incur a late fee of 2% which will be added to the invoice price on the 61st-day post due date and thereafter interest shall be incurred on overdue payments daily at the rate of 2% per annum from the date of due payment until the eventual date of payment.
Words denoting the singular shall include the plural and words noting the masculine shall include the feminine and vice versa. Where the client consists of more than one person, the persons shall be jointly and severally liable.
In the event that any of the provisions or conditions or part thereof herein cannot be given effect or full force and effect by reason of any statutory invalidity, uncertainty or otherwise the said provision or conditional part thereof as the case may be shall be severed, ignored or read down restrictively to maintain and uphold so far as possible remaining conditions and provisions hereof.
In the event that any of the provisions or conditions or part thereof herein cannot be given effect or full force and effect by reason of any statutory invalidity, uncertainty or otherwise the said provision or conditional part thereof as the case may be shall be severed, ignored or read down restrictively to maintain and uphold so far as possible remaining conditions and provisions hereof.

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